Digital Marketing Associate
We are looking for a Digital Marketing Associate with 1–3 years of experience in SEO and digital marketing. The ideal candidate should be skilled in both on-page and off-page optimization and capable of executing strategies to boost online visibility, traffic, and lead generation.
Key Responsibilities:
- Implement on-page SEO strategies, including keyword research, meta tag optimization, internal linking, and content enhancement.
- Carry out off-page SEO activities such as backlink building, guest posting, blog outreach, and directory submissions.
- Monitor and analyze website performance, traffic, and keyword rankings using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.
- Collaborate with the content, design, and development teams to improve user experience and conversion rates.
- Track and report on SEO and digital marketing performance through weekly/monthly reports.
- Stay updated with the latest trends, algorithm changes, and best practices in SEO and digital marketing.
- Support execution of paid campaigns (Google Ads, social media platforms) when required.
Requirements:
- 1 to 3 years of hands-on experience in digital marketing with a primary focus on SEO.
- Strong knowledge of on-page and off-page SEO strategies.
- Proficiency in tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, or Moz.
- A basic understanding of HTML/CSS is an added advantage.
- Excellent analytical, communication, and problem-solving skills.
- Ability to work independently as well as in a team environment.